Conversion Report for Your Company

Your Visitor to Lead Conversion Rate is 0.1%

We have an opportunity to grow - that's the good news! You'll want to focus on more qualified traffic and even additional conversion opportunities distributed throughout the buyers journey Consider Blogging, Copywriting/ Content Marketing , Inbound Marketing , and Lead Generation to improve this conversion rate further.

Your Lead to MQL Conversion Rate is 0.12%

We have some work to do. Once someone gives you their email address, they aren't converting into someone ready for more marketing touches. There's a great opportunity here. Email nurturing, retargeting in social media and other awareness tactics can help. Your goal is to stay top of mind and begin to build trust. You might think about Customer Lifecycle Mapping, Conversion Path Development , Email Marketing , and Lead Nurturing to improve this conversion rate further.

Your MQL to SQL Conversion Rate is 0.12%

With your current MQL-to-SQL conversion rate, you're probably seeing a disconnect somewhere in the consideration stage. We'd suggest looking at your marketing content in that middle of the funnel area. Right now it's all about getting your leads ready for sales, so you'll want to align your sales and marketing so sales has laid out your SQL parameters. You could consider Premium Content Creation, Sales Enablement Services, and Video Marketing to improve this conversion rate further.

Your SQL to Opportunity Conversion Rate is 0.2%

At this conversion point and you results, you're likely facing either a qualificatopn problem, or a communication problem. Somewhere in the bottom of the funnel, the decision stage, your SQLs aren't taking the next step. Here you can focus on sales strategy and communication tactics. Maybe give thought to Sales Process Optimization, Sales Workshops, and Conversational Marketing to improve this conversion rate further.

Your Opportunity to Customer Conversion Rate is 0.2%

Losing people this far into the funnel, you should be looking at whether you have the right assets for your opportunities to become customers. Are you diagnosing and helping clients? You should look at Inbound Sales, Sales Process Optimization, and Sales Workshops to improve this conversion rate further.

Your Visitor to Customer Conversion Rate is 0.01%